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Scarcity Marketing Drives Demand

  • Post author:Lanny
  • Post published:October 10, 2019
  • Post category:Uncategorized
  • Post comments:0 Comments

Scarcity? On purpose? Why would anyone do that and what the hell does scarcity mean exactly? Nice job. That is exactly the right question to ask, because it means something…

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How Does It Work?

  • Post author:Lanny
  • Post published:May 10, 2019
  • Post category:Uncategorized
  • Post comments:2 Comments

The concept is elegant and simple. We work with craft brewers, cider makers, and beverage creators and carefully curate a list of best-selling and notable brands. We focus on the…

Continue ReadingHow Does It Work?

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offtrailcollective

A company connecting craft beer, cider, kombucha, and other makers to motivated retailers and distributors.

Lanny Hoff
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